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Tasting Room

Our Santa Ynez Valley winery tasting room, in Los Olivos, offers one of the Central Coast’s most comfortable and comprehensive visitor experiences, including daily winery tours and extensive picnic facilities. The tasting room features an island bar and picture windows that overlook our estate vineyards. We strive to offer an informative and welcoming atmosphere that will appeal to wine enthusiasts and novices alike.

Hours and Details

The tasting room is open daily from 10 a.m. to 5 p.m. Closed major holidays.

Tours are offered daily at 11:15 a.m., 1:15 p.m. and 3:15 p.m.

Try our featured wine flight for $10, or enjoy a tasting of our reserve wines for $15. Keep your logo glass for an additional $5. 

Address and Contact Information

5017 Zaca Station Road
Los Olivos  CA  93441
(805) 688-3940 
TastingRoom@FirestoneWine.com

Directions

Our Santa Ynez Valley winery is located at the southern end of the Foxen Canyon Wine Trail just a few miles east of Highway 101 in Santa Barbara County. From either direction on Highway 101, take the Zaca Station Road/Highway 154 exit. If coming from the north, turn left and over the highway. If coming from the south, turn right. As the road dips and curves southward, take an immediate left onto Zaca Station Road and continue for 2.5 miles. Firestone Vineyard is located on your left at 5017 Zaca Station Road. 

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Tour Information

Our tours guide you through the history of the winery, and through the production of fine wine from vine to glass. Tours begin at the demonstration cork tree and continue out into the estate vineyards. The winemaking process is then showcased from the crush pad to the fermentation cellar to the barrel cellar. Tours typically last between 20 to 30 minutes, depending on the volume of guests and depth of questions. Tours depart daily at 11:15 a.m., 1:15 p.m. and 3:15 p.m.

Firestone Tour and Tasting

Experience the Firestone Tour & Tasting at The Firestone Vineyard Estate Winery, founded in 1972. The tour will show and explain the vineyard, indoor and outdoor production and barrel room. Follow the tour with a tasting of our current release wines. A Hospitality Associate will be provided for your experience. We look forward to seeing you!

Large Group Private Tour & Tasting Packages

Reservations are required for groups of 10 or more guests. For reservations or additional information, please contact the tasting room between 10am and 3pm at (805) 688-3940 x 2240, or e-mail us at tastingroom@firestonewine.com.

You and your guests will enjoy a privately-hosted tasting of our featured flight for $15 per person.  Additional options include:

  • Private Tour of Firestone Vineyard (includes indoor and outdoor areas):additional $5 per person 
  • Reserved Picnic Area: additional $5 per person 
  • Linen Setup: additional $5 per person
  • Souvenir Logo Glass: additional $5 per glass

Vino Vaqueros and Firestone Equestrian Experience

Vino Vaqueros has joined together with Firestone Vineyard to create a unique wine and equestrian experience. Surround yourself with the beauty of wine country on horseback as your guide takes you on an educational tour through the vineyard trails. Learn More